Lapicida Instagram posts and management
Instagram can be huge for brands. If you’ve a visually interesting product with a story to tell, it’s an essential tool in your social media marketing toolbox. I schedule and manage the social media for luxury natural stone and tile specialist Lapicida. They have some stunning surfaces, furniture and accessories, many created in collaboration with leading designers. Regular posting of impactful and inspiring shots at optimum times targeted at key audiences with carefully chosen hashtags, then responding, commenting, liking, following, reposting and monitoring has seen Lapicida’s following grow from zero to around 3,500 in just over two and a half years. Instagram is now a vital social media channel for Lapicida and continues to increase brand exposure, drive site visits and deliver enquiries that convert to sales.
By Simon Anderson | Leeds Copywriting | Social Media | Yorkshire | Copywriter Leeds | Harrogate