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The Grand Départ in Yorkshire of the Tour de France in 2014 was seen by a global audience of 3.5 billion people. It was the biggest sporting spectacle to ever hit Harrogate. To commemorate the event, Harrogate-based coffee brand Taylors of Harrogate created a limited edition blend of coffee and their marketing department commissioned me to create candidate names for. Mine was chosen and the name simply encapsulated the energy and stimulation of the event and the coffee itself.
By Simon Anderson | Freelance Leeds Copywriter | Brand Name Generation | Food Copywriting | FMCG | Yorkshire Copywriter | Leeds Copywriter | Harrogate Copywriter