Once you’ve got the conversation started you also need to keep it flowing and start up another to maintain attention and momentum.
Managing social media can be pretty intensive. For example, for one specific client, I handle everything from Facebook, YouTube (including creating video content), Twitter, Blogs and Google+ to Pinterest, Instagram, LinkedIn and even specialist social media like interior design site Houzz.
It’s a lot of plates to keep spinning at once and a lot of content to generate, not only written but visual and video too. I’m not simply a copywriter. When in social media mode, I’m a writer, art director, photographer and videographer. My clients can rely on me to create and execute a social media plan that could involve anything from regular blogging, posting, tweeting and pinning to getting out there shooting and editing stills and video for major events in their calendar.
There are numerous advantages to being able to create such a wealth of content. The key advantage is consistency of message and tone of voice – having one person creating content across all social platforms for the brand means one hand always knows what the other hand is doing. Also, not having to employ a separate copywriter, art director, photographer and video production company brings significant cost savings.
Whatever it is I’m doing, be it shooting and tweeting live from an event, editing a video or blogging, I charge the same flat hourly or daily rate, so clients always know where they are in terms of cost.
If you’d like to collaborate with a Google Digital Garage and Hootsuite Academy certified professional regarding your social media, please contact me on 07909 500714 or email firstname.lastname@example.org.
Website copywriting, CRM and e-marketing concepts and planning plus highly effective SEO copy.
Highly creative TV, Video and Radio concepts, scriptwriting and overseeing of final production.
Packaging and POS concepts and copy that makes products leap from the shelf and shift units.
Unique and memorable brand name generation, strapline creation and brand positioning.
Engaging written and visual content creation, scheduling and monitoring of social media.
Words are only half the story which is why I also offer photography of events, faces and places.
Impactful national and local press, outdoor and ambient campaign advertising concepts and copywriting.
Concept and copy for highly creative and effective direct marketing and DRTV campaigns.
Single-handedly scriptwriting, directing, shooting and editing of HD video content.
By Simon Anderson | Concept | Social Media | Freelance Leeds Copywriter | Yorkshire Copywriter | Leeds Copywriting | Harrogate Copywriter